We are looking for a Media Manager / Associate Manager with integrated media planning and implementation experience. You must possess a proven track record in orchestrating campaign strategy and execution across traditional and digital channels that drove tangible business growth for your clients in the Singapore market, and own existing relationships with media vendors.
This position will suit individuals who are driven to excel in a fast-paced media agency environment across diverse client portfolio and are able to work well under pressure. You should be a confident and articulate communicator as you will be expected to front client relationships and presentations.
Reporting of the role:
This role reports to the Managing Partner.
3 Best Things About the Job:
- Working with a high performing client business team to drive best in class campaign strategy, integrated channel planning and result-oriented implementation for well-known local brands and renowned international brands.
- Opportunities to hone client leadership and team mentorship with the support of diverse talents within the team and agency.
- A collaborative agency culture built on collective energy, passion and mutual support.
What Your Day Looks Like:
- Develop strong campaign solutions using GroupM's proprietary planning framework, from category/brand/consumer insights to strategy and channel recommendation.
- Drive strategic and tactical innovation across diverse mix of media channels that will yield tangible marketing/business results for clients.
- Project management is a key part of your scope. You will lead the development of strategic campaign approach, own campaign deliverables and proactively collaborate with internal teams to ensure all parties are up to speed on what needs to be delivered by when.
- You will apply your working knowledge on digital strategy and implementation across all non-biddable and biddable platforms, including KPI setting to meet both campaign level objectives and broad business goals, optimization and budgeting strategy, cross-channel attribution analysis and application.
- As the overall campaign account guardian, you will assertively steer internal teams / external stakeholders to deliver good quality and exceptional work by proactively evaluating and providing POV on the output of their work.
- Evolve use of measurement systems to provide greater insight into ROI of media plans and ensure the team delivers on agreed KPIs.
- Manage expectations of multiple stakeholders (among internal teams, client teams and other agency partners) to deliver quality work in short turnaround time.
What You Need:
- For the Associate Manager role, at least 3-4 years’ experience in a media / digital agency where your key function includes the development of campaign strategy, media planning and implementation across a diverse media mix in the Singapore market. For the Manager role, at least 5-6 years’ experience in the same capacity, including team mentorship of least 2-3 direct reports.
- Proven track record in owning strong client relationships, with a flair in managing complex relationships with multiple stakeholders.
- Competent in juggling different work streams at the same time, a strong ability to develop and track project timeline to ensure all parties deliver work on time and in good quality is a critical skillset.
- Hands-on working knowledge across digital biddable (paid search, paid social, programmatic etc.) and non-biddable channels, including ad ops (adserving, ad tagging etc.) and campaign data insights formulation and optimisation are necessary for this role.
- A creative thinker who constantly seeks new ideas/inspirations to bring fresh perspectives to internal teams and clients.
- For Manager role, at least 2 years of experience in junior team mentorship (such as coaching on developing presentation decks, digital campaign set-up, managing client’s expectations, ensuring rigor in thinking, etc.) is a must-have.
- Resilient, able to work with demanding client expectations and challenging deadlines.
More about GroupM
GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.
Discover more about GroupM at www.groupm.com
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupmworldwide
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupmworldwide
About GroupM Singapore
GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.